• Bitget has launched its second yr of its Anti-Rip-off Month marketing campaign to lift international consciousness concerning the rising risk of Crypto Scams.
• The marketing campaign contains interactive instruments resembling anti-scum hubs, gaming challenges, and partnerships.
• Bitget emphasizes safety as a shared mission between the platform and customers.

The main Crypto Alternate Bitget has formally launched its second yr of its Anti-Rip-off Month marketing campaign, a world initiative to lift consciousness concerning the escalating risk of Crypto fraud.

Crypto-related fraud brought on greater than $9.9 billion in 2024 alone, in line with latest reviews. That determine exhibits a difficult 24% annual enhance since 2020. This shocking pattern is pushed by AI-generated deceptions and more and more refined fraud that make the most of superior social engineering applied sciences.

“Smarter eyes, stronger defend”

Underneath the theme of “smarter eyes, stronger shields,” Bitget’s marketing campaign reverses the story from concern to empowerment. The initiative options interactive anti-scum hub microsites, gaming instructional content material and “Good Eyes Problem” minigames.

The marketing campaign features a multipart safety weblog sequence and a social media motion referred to as “PFP Smarter Glasses,” which promotes vigilance inside the Crypto group.

Associated: Bitget distributes over 5,000 pizzas at a world celebration celebrating Bitcoin Pizza Day

BitGet Staff with Prime Safety Consultants, Web3 Platform for Large Attain

Bitget works with a community of well-known cybersecurity consultants resembling Goplus, Slowmist, OneKey, BlockSec, and Safety Alliance to amplify its message and develop stronger safety measures.

Strategic partnerships with web3 platforms resembling Bitget Pockets, Morph and TapSwap will additional strengthen your marketing campaign. These efforts will permit safety schooling and safety instruments to achieve wallets, decentralized apps and social platforms.

CEO Gracy Chen: Defend customers with “sharing missions”

“The rip-off could also be adapting, however so are us,” says Gracy Chen, CEO of Bitget. “Anti-scum month isn’t just a technical mission to guard customers, it’s per our perception that it’s a shared mission.”

Bitget will work with SlowMist and Elliptic to publish the 2025 anti-Rip-off report. This report offers data-driven perception into new fraud ways and the way the corporate’s techniques are evolving to counter them.

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Since launching its first anti-scum month in 2024, Bitget has been devoted to fostering a tradition of safety consciousness throughout the crypto ecosystem. With the adoption of Crypto accelerated worldwide, Bitget’s initiative highlights the crucial want for platforms and customers to tell and be vigilant in Web3’s “darkish forests.”