Coinbase continues to innovate within the crypto house and at Governors Ball Music Festival this previous weekend, the corporate launched limited-edition live performance merchandise within the type of NFTs, in addition to an NFT gallery expertise on pageant grounds.
In celebration of the 10-year anniversary of the New York Metropolis music pageant, the on-site gallery was exhibited from September 24 to 26, showcasing GIFs of recollections from years previous, together with a snapshot of a “Gov Ball”-emblazoned sizzling air balloon, crowds of festival-goers lounging on a grassy garden and a slow-motion clip from King Princess’ 2019 set. The expertise additionally featured a futuristic picture and video sales space, the place guests may commemorate their go to to the pageant in digital type.
Have you ever been to the picture sales space contained in the NFT gallery but?
— Coinbase (@coinbase) September 26, 2021
Coinbase completely gave its customers a free, one-of-a-kind NFT on every day of the pageant, which additionally granted entry to a VIP lounge on the gallery’s higher deck. As well as, live performance highlights had been captured in real-time and minted into NFTs obtainable for buy to pageant attendees.
We dwelling sooner or later people! pic.twitter.com/eDavgzb3d7
— Bryan Brinkman (@bryanbrinkman) September 25, 2021
In latest months, the music trade has continued to embrace NFTs, with some artists releasing songs and others providing unique entry to reside performances within the type of NFTs. Rock band Kings of Leon just lately auctioned off NFTs that gave homeowners entry to front-row live performance tickets at each one of many group’s excursions for all times.
Because the music trade steadily returns to reside occasions post-pandemic, Coinbase has developed a brand new outlet for NFTs with its initiative at Governors Ball, during which NFTs are built-in into immersive, real-life experiences. Over the following few months, Coinbase will proceed to work on the intersection of NFTs and reside music, revealing customized NFT experiences on the dance music festival Electrical Daisy Carnival at its occasions in Las Vegas in October and Orlando in November.
In different information, DC will hand out free comic book NFTs to attendants of the FanDome event.