Singapore – October 2, 2025 Token2049 Singapore formally ended on October 2nd. As a Platinum sponsor, JU.com displayed the rhythm of the model and product on show flooring, aspect occasions and media actions. In her keynote tackle, CEO and co-founder Sammy Lee outlined the platform’s ecosystem growth, Xbrokers’ RWA liquidity framework, Jupay Monetary Ecosystem, and the central perception that “asset possession is a digital human proper.”

Onsite engagement and group interplay

The Ju.com sales space was one of many busiest spots on the venue and attracted the fixed circulate of holiday makers. Guests participated within the interactive “Look! Level. Click on. Commerce.” We collected unique merchandise as video games, together with the JU IP T-shirt and the Singapore-inspired “Merlion Ju Bag.” The sales space design options Ju.com’s upgraded orange and black shade scheme with a particular “J” image at its core.

Through the assembly, Ju.com collaborated with a number of ecosystem companions for joint promotions, organising pre-event campaigns and prizes. The official after-party, “Juvibe: I’mpossible Evening,” brings collectively web3 builders, traders and group members from all around the world.

CEO Sammi’s keynote highlights

Ju.com CEO Sammi Li gave the keynote speech with the visible logic behind the model improve. On the display, the phrases “unattainable” I shifted shortly “unattainable” The orange “J” slid down into place to create a transparent, rapid conversion.

She defined that first-time customers ought to now not be discouraged by seed phrase hurdles, cross-chain transfers, or transaction charges. The essence of Ju.com’s model improve is to create all of your interplay alerts “You are able to do this.”

The platform’s product philosophy refers back to the goal property, begins by clicking with out an exterior pockets or seed phrase, and distills into three easy steps: transaction with a seamless end within the background and funds. The stay demo confirmed how Fiat deposits might circulate frictionlessly into crypto and return to the buying and selling display inside seconds.

As of September 2025, Ju.com has grown to over 50 million customers worldwide, spanning over 100 nations, with every day buying and selling volumes of roughly $5 billion. At present, its ecosystem consists of Ju Chain (L1 Blockchain Infrastructure), Xbrokers (RWA Liquidity Community), Jucard (Seamless Cost Resolution), Jupay (PayFi Infrastructure), and Ju.com Labs (Enterprise & Incubation). The Jus Token, which launched earlier this yr for $0.10, rose above $7.

Jupay Ecosystem: An entire loop from Buying and selling to DailyF Life

In her speech, Sammi spent fairly a little bit of time explaining Jupay’s core place as Jupay’s infrastructure basis. She described Jupay as a “bridge that connects Web3 property to Web2 Life” constructed by a number of essential modules.

Jucard: Lowest Charges World Bills

Jucard covers greater than 200 nations and areas by the Visa/MasterCard community and prices simply 0.6% of charges, properly beneath the normal cross-border cost prices. Customers can generate digital playing cards in a single minute by an environment friendly KYC course of and use them right away. The built-in real-time alternate price engine mechanically handles instantaneous conversions between crypto and Fiat. When customers pay with encryption like USDT, BTC, JU, the system converts it into the vendor’s accepted Fiat foreign money in real-time charges, processing your entire course of within the background. Juchain ensures the safety of your settlements and transparency of your property custody rights, on-chain the place all cost information might be verified.

Fiat-on-ramp and world remittances: filling the ultimate miles of fund circulate

Jupay’s Fiat On-Ramp module permits for limitless world entry. Sammi stated, “By deep partnerships with third-party cost platforms equivalent to Simplex and MoonPay, customers can shortly deposit utilizing main Fiat currencies equivalent to USD and EUR, and full your entire journey to execution of their first transaction inside minutes.”

Jupay’s world remittance capabilities redefine cross-border transfers. Deciding on the blockchain, funds will arrive in actual time at charges with a number of brokerage charges, far beneath conventional wire transfers that take 3-5 enterprise days. Recipients can select to obtain cryptocurrency or convert on to native Fiat to satisfy the wants of assorted eventualities.

QR Code Cost and Service provider System: Seamless Bridge from Web3 to Web2

Cost with Jupay QR codes brings crypto property to your every day life. Customers scan the QR code by way of the cell app and enter the quantity to verify. The circulate is similar as Alipay or Wechat Pay, however cryptocurrency settles within the background. Retailers will obtain a Fiat settlement, customers can pay in USDT or BTC, and all advanced conversions will probably be absorbed into Jupey’s infrastructure.

Service provider Facet gives full point-of-sale and back-end options with one-click onboarding, with no advanced expertise integration required. The service provider backend helps order administration, transaction statistics, refund processing, and API integration to satisfy the wants of a wide range of business eventualities. Sammi stated, “Whether or not you are a avenue nook store or a series model, you’ll be able to full the deployment inside hours and settle for cryptocurrency funds.”

Julife: Combine crypto property into on a regular basis life

The ultimate a part of the Jupay Ecosystem is Julife, which deeply integrates crypto property and every day life providers. Protection consists of cell top-up, resort and flight reserving, retail purchasing, on-line purchasing and gaming consumption. Sammi stated, “The logic of Julife is easy: If all property are chained, why would you merely convert them to Fiat? We’ll ship your spending situation instantly.”

The Strategic Significance of Jupey: The World’s First Borderless Monetary Life-style Loop

Sammi stated, “Many cost options solely course of one section, maybe a card, maybe a switch, maybe a QR code, however customers want a full expertise: deposits, commerce, expenditures, transfers, this service. Jupey is the primary on this planet to attach all these segments and obtain the bottom charges, quickest speeds and widest protection at each stage.”

She continued. “Extra importantly, Jupey is remoted and non-existent. It’s deeply built-in with JUCOM’s buying and selling platform, Ju Chain’s high-performance public chain, and Xbrokers’ RWA liquidity community. Inside this ecosystem, customers are exchanges like commerce, funding, salaries, salaries, upkeep.

Sammi additionally highlighted the Xbrokers and its “triple flywheel mannequin.” Throughout the strict KYC/AML framework, retail traders can now take part in Hong Kong’s personal placements, as soon as solely for establishments. Subscribed shares are mechanically staked to ease rapid gross sales strain, and the principles are clear on-chain. The license dealer retains custody of Actual Equities, which trades instantly on JU.com, with each Fiat and Stablecoin Ramps built-in. Moreover, Staked Share generates $x Rewards and coupon incentives on a schedule-based foundation, on-chain with all exercise seen.

She highlighted that the mannequin will result in three essential modifications: For traders, potential returns mix subscription reductions, dividends, staking yields and inventory efficiency to mix outcomes in keeping with market circumstances and holding interval. For companies, funding and secondary market help kind a loop, putting it right into a sustained liquidity mechanism from one-off occasions. For regulatory authorities, all contributors move KYC/AML, custody and settlements are processed by licensed our bodies, and all funds and incentive flows stay clear and auditable.

“Static holdings are transformed to energetic contributors,” Sami concluded. “Fluidity begins to perform as a system.”

In compliance, JU.com holds a number of licenses, together with US MSB Registration, Thailand Trade License, and Stablecoin Authorization, and is presently making use of for licenses underneath the VARA and EU MICA Framework in Dubai. The staff counts over 500 specialists from over 30 nations, combining world requirements with native adaptation. When friction happens, the person’s journey accelerates from preliminary makes an attempt to success to deeper exploration.

Trying into the long run, Sammi stated that blockchain ought to disappear into the background like electrical energy. Customers ought to solely see a clear interface and predictable outcomes. The US and Hong Kong inventory zones, together with the Early Chicken Subscription Zone, are positioned as gateways to mainstream adoption, the place complexity is absorbed by the system and are carried out in acquainted steps.

Lastly, Sammi highlighted Ju.com’s core values. “Asset possession is a digital human proper. We’re constructing sovereign asset exchanges on two pillars: dynamic custody, permitting us to maneuver freely between self-law and alternate.

Juvibe: I am a attainable evening

On the night of October 2nd, Zouk Singapore was reworked into an immersive orange and black house. Juvibe: I’mpossible Evening Afterparty brings collectively 1000’s of Web3 specialists, traders and group members and has develop into one of the talked about aspect occasions at Token2049.

The occasion featured a 360° LED wall and dynamic stage design constructed across the “J” image, and a theme of “unrewritten.” Co-hosted by 4 title sponsors from Juchain, Xbrokers, Alibaba Cloud and Butterfly, this model showcase combines events, stay DJ performances, award attracts and immersive visuals. Every sponsor introduced Juchain with a safe L1 structure, Xbrokers with the deployment of the Early Chicken subscription zone, and Alibaba Cloud and Butterfly with infrastructure and ecosystem collaborations.

From expos to feelings

All through the exhibitions, keynotes and afterparties, the Ju.com model has landed on all ranges: visible, product and emotional. Guests have skilled “Factors. Clicks. Offers.” Within the interactive sport, I understood RWA’s fluidity framework by Sammi’s keynote speech and instructed the story to Juvibe’s collective reminiscence.

When attendees left, some mentioned the mechanisms of Xbrokers and Jupay, whereas others explored the structure of Juchain, however many shared pictures of the unique Ju Merchandise. The message was clear. When complexity disappears, participation will increase, belief deepens, and recruitment will increase.

Sammi closed his keynote with a easy promise. “On Ju.com, customers do not see complexity. They see readability, pace and management.

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